Matt Ginnard

Product design_

01 About

I am a Director of UX & Design at HubSpot. My focus is Breeze Intelligence, and on shaping the customer experience, the product design & development, and the design & product strategy behind it.

Prior to HubSpot I was the VP of Design at Clearbit, which was acquired by HubSpot in 2023. And prior to Clearbit, I was leading design for the Operational Experience and Data Platform at Heroku, a Salesforce company.

My background is in interdisciplinary design & development; primarily in human interfaces, digital products, and design systems. I look for every opportunity to build products that make people go wowwww.

I've been incredibly lucky to work with amazing people over the years, and I am a firm believer that we can solve hard problems and do great things, together.

If you'd like to talk products, design, strategy, systems, teams, investments, or just grab coffee: Get in touch by email or LinkedIn.

02 Interests

  • People.
  • Communication, at scale.
  • Humanizing data, interfaces, interactions.
  • Applied AI, particularly to automation, productivity, and workflows.
  • GTM strategies, packaging, and product alignment.
  • End-to-end experiences.
  • Team-building, team dynamics, organizational growth.
  • Informal (and formal) leadership.
  • Design Systems and systems design.
  • Patterns, blueprints, components.
  • Utility-first, performant, atomic CSS.
  • APIs, evented architecture, automation, workflows.
  • Operational experience. Metrics, monitoring, visualization, alerting.
  • Investment opportunities.

03 Background

HubSpot

Director, UX & Product Design. Leading product design and development for Breeze Intelligence: the re-imagination of Clearbit built natively within HubSpot, and powered by AI and LLMs.

Clearbit(Now HubSpot)

VP of Design. I led the Design program across Product, Brand, and Marketing Communications where I shaped strategy, vision, execution and team to deliver the data-driven demand gen engine for your business, full stop. In addition to primary responsibilities, and as a personal goal to go from ideas to designs to code to customers as quickly and efficiently as possible, I sponsored and co-created ClearKit (our design system). The design and development libraries were — and remain — the backbone of building product interfaces within Clearbit. (Previously Head of Design, and Product Designer.)

Heroku(Salesforce)

Lead Designer, Product Design. Embedded on Heroku's developer and data platforms, I focused on application metrics & operational experience, developer experience, workflows & automation, design systems, and security.

Runscope(Now CA Technologies)

Principal Product Designer, Frontend Engineer. Part of the founding team. I helped define, design, build, and ship what would become an API testing & monitoring platform. This was a defining period of growth for me: Runscope provided unfiltered, direct experience in building a business, generating revenue, and scaling an organization.

Apigee(Now Google Cloud)

UX Designer. B2D & B2B SaaS and a deep-dive into building for developer experience. I focused primarily on interface design for enterprise API gateways and bringing simplicity to complex challenges: data transformations, security policies, key management, etc.

Apple(Still Apple)

Production Designer & Localization Engineer. A cyclic hustle to make US product documentation available for international markets in 33+ languages, ahead of releases for iOS, OS X, iPhone, iPad, Mac, AppleTV, and more.

Peace sign